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Google for Business AUNZ

Google for Business AUNZ

Advertising Services

Pyrmont, NSW 1,360 followers

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About us

Welcome to your go-to-hub for all things Google Ads and YouTube Advertising across Australia and New Zealand.

Website
http://business.google.com
Industry
Advertising Services
Company size
10,001+ employees
Headquarters
Pyrmont, NSW

Updates

  • Google for Business AUNZ reposted this

    View organization page for Google
    Google

    41,688,055 followers

    At Google I/O 2026, we shared the latest in how we’re making AI helpful for everyone: ✨ Gemini Spark is a 24/7 personal AI agent designed to proactively manage tasks and help you navigate your digital life — all under your direction — in Gemini. 🧬 We debuted our latest advanced models, Gemini Omni, so you can create anything from any input — starting with video, and Gemini 3.5 Flash, which we’re making available today globally in the Gemini app and AI Mode in Search. 🧑💻 We’re expanding the Google Antigravity ecosystem to to enable developers to build and deploy agents. 🤝 And we launched new features — from Docs Live to Universal Cart — aimed at improving learning, knowledge, creativity and productivity for more people. Learn more about our key announcements and let us know what you’re most excited for in the comments.

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    Is your AI strategy stuck in "pilot purgatory"? 🛑 It’s not about avoiding failure, it’s about planning for it. To move from experiment to impact, CMOs need to master 3 moves: 📈 Identify: Find the pockets that are ready to scale. ✅ Audit: Use an AI checklist to vet your partners. 🌉 Durable: Apply the "4-gate" test to ensure long-term success. Get the full guide here → https://goo.gle/3POItgX

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    AI is driving an expansionary moment for Search. And the data proves it: We see over 5 trillion searches on Google annually. Is your Search strategy keeping up in the AI era? Google experts strip away the jargon and give you a 30-minute roadmap to build robust, AI-ready foundations. Sign up to watch  👉 https://bit.ly/3P7eTmV (Source: Google Internal Data, January 2025)

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    Why do creators like Andy Cooks choose YouTube? Because it’s a place they can create the kind of content they want to watch. On YouTube, people aren’t just tuning in for quick videos. They’re also investing their time in longer pieces of content with their favourite creators. Your audience is already watching, come and join them.

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    Aussies are searching for “eofy sales” more than ever (up 90% in the last 5 years), and they’re starting as early as May (yup… that’s now!). Here’s why you should optimise your campaigns with AI Max during this busy period. (source: Google Trends data, Australia, Jan-May 2026)

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    Brand or performance? Qual or quant? Mark Ritson’s marketing take? “Bothism”. Marketing loves to take sides. We’ve spent years picking favourites, but Mark Ritson is calling time on the binaries with “Bothism”: The strategy of rejecting the ‘OR’ and embracing the ‘AND’ to drive real growth. Watch Mark break it down 👇

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    Today’s consumer doesn’t move in a straight line. They jump from a random thought to a deep-dive search to a purchase in seconds. Their curiosity is instant, and their path to purchase is fluid. How do you keep up? You move beyond keywords to a deeper understanding of intent. That’s the Gemini advantage, making your ads more intelligent, more relevant, and harder working than ever before. (Source: Google internal data, 2025; based on campaigns with more than 70% of conversions or conversion value from exact or phrase match keywords for non-Retail advertisers.)

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    🚨🎬 PSA: 𝗩𝗲𝗼 𝗶𝘀 𝗻𝗼𝘄 𝗶𝗻 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 🚨🎬 From a static image to cinematic video assets in seconds - say hello to Veo in Asset Studio. Here's how Veo is changing the game for advertisers: 🍌 No video? No worries: Use the power of Nano Banana and Veo to build, animate, and scale your creative output—no production crew needed. 🥰 Resonate with your audience: Effortlessly tailor your assets to specific interests for deeper, more personalised interactions. 📊 Ditch creative fatigue: Keep your campaigns fresh by generating multiple creative variations in just a few clicks. Ready to see what Veo can do for your next campaign? Learn more here: https://goo.gle/4t7Lmrr

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    THE ICONIC, Nestlé Nespresso SA and Jellyfish walk into a room… No punchline. Just results 😜. Three businesses that stopped making assumptions and started connecting the dots with Google and YouTube ads instead. The results? One giant dinosaur sprinkler. A music loving audience nobody considered. A customer journey nobody mapped. Thanks for the partnership Joanna Robinson, Jack Smyth & Michelle Katz. Watch more here 👇

  • View organization page for Google for Business AUNZ
    Google for Business AUNZ

    1,360 followers

    How does a brand with 30 years of history in Australia find its next generation of customers? For Michelle Katz, Head of Marketing at Nestlé Nespresso SA, it started with the discovery process, working with YouTube to understand their audience more deeply and leveraging YouTube Ads, powered by AI, to connect the dots. The result? A music loving audience nobody saw coming. 20 times more likely to be in market for a coffee machine. Watch the story here 👇 Source: Google Ads (2026, January). Audience profile: 18-44, interested in Dua Lipa & in-market for coffee makers (Australia). Google Ads Insights.

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